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            Healthcare's getting smarter and more innovative than ever, just as fewer Americans can afford to access any of it.   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏   ͏
        
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    <a class="brand-logo-link" href="https://www.abighealth.com/" style="color:#eb0028 !important;"><img class="brand-logo" src="https://images.squarespace-cdn.com/content/623121c2d4387f3d7bc6adfc/da8b6bd1-c4c7-4190-b28e-f4934af436ae/ABIG+Pitch+Deck+%281%29.png?content-type=image%2Fpng&amp;format=750w" height="110" alt="ABIG Health | Healthcare-Focused Strategic Advisory and Communications" style="font-size:.78125em;display:block;border:0;text-decoration:none;line-height:0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;color:#fff;height:auto;max-height:110px;max-width:100%;width:auto;"></a>
    
  

      
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<table role="presentation" width="100%" cellpadding="0" cellspacing="0" border="0" bgcolor="transparent" class="text-section section-content">
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      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.6199999999999997em;mso-line-height-alt:1.6199999999999997em;margin-top:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:-.01em;"><strong>Reading the Signs</strong></h2><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;"><a href="https://pubmed.ncbi.nlm.nih.gov/41501990/" rel="nofollow" style="color:#eb0028 !important;">A new 2026 study</a> shows that <strong>artificial intelligence can now predict which breast cancer patients are most likely to see their cancer return</strong> <strong>after surgery.</strong><br><br>Researchers tested Lunit's AI system on mammograms from 1,740 women who had been treated for ductal carcinoma in situ (DCIS), an early form of breast cancer found in milk ducts that affects about one in four newly diagnosed breast cancer patients. The AI analyzed the mammograms and assigned risk scores from 0% to 100%, with women scoring 73.5% or higher facing <strong>nearly triple the risk of cancer returning</strong> in the same breast within five years compared to those with lower scores. <br><br>What makes this particularly significant is that <strong>the AI performed just as well as the complex clinical models doctors currently use</strong>, but it can make these predictions simply by analyzing a routine mammogram taken before surgery. The technology could help doctors and patients make more informed decisions about treatment intensity and follow-up care, potentially catching recurrences earlier or avoiding unnecessary aggressive treatments for lower-risk patients.</p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">While algorithms get smarter, <a href="https://marketingassets.microsoft.com/gdc/gdcawfv9K/original" rel="nofollow" style="color:#eb0028 !important;">Microsoft's latest healthcare AI guide</a> highlights what separates successful deployments from expensive experiments: change management, clinician buy-in, and workflow integration. <strong>Only 6% of healthcare organizations currently have a generative AI strategy.</strong> The companies scaling AI aren't necessarily the ones with the best models, but rather the ones that figured out governance first, started with "low-hanging fruit" use cases, and kept humans in the loop. University of Michigan Health-West saw clinicians using AI documentation tools experience less burnout while seeing 12 additional patients per month, <strong>generating 80% ROI beyond covering solution costs.</strong> </p>
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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;color:#313131;"><strong>ABIG Founder </strong><a href="https://www.linkedin.com/in/adambrownmdmba/" rel="nofollow" style="color:#eb0028 !important;"><strong>Dr. Adam Brown</strong></a>’s insightful article on CMS’s continued compliance crackdown on inaccurate Medicare Advantage provider directories can be found <a href="https://www.radiant.healthcare/insights-analysis/cms-is-cracking-down-on-medicare-advantage-provider-directoriesand-the-implications-are-bigger-than-many-realize" rel="nofollow" style="color:#eb0028 !important;">here</a>.</p></div>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.6199999999999997em;mso-line-height-alt:1.6199999999999997em;margin-top:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:-.01em;"><strong>What’s Happening on the Hill</strong></h2><h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.125em;mso-line-height-alt:1.125em;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:.02em;"><strong>🔍 <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Bring Out the Fraud Squad</span></strong></h4><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">House Republicans are turning up the heat on ACA marketplace integrity, <a href="https://www.fiercehealthcare.com/payers/house-republicans-subpoenae-8-insurers-over-aca-fraud-protection-measures" rel="nofollow" style="color:#eb0028 !important;"><strong>subpoenaing eight major insurers</strong></a><strong> (CVS, Elevance, Centene, Oscar, Kaiser Permanente, Health Care Service Corporation, Blue Shield of California, and GuideWell)</strong> for documents about their fraud prevention measures. The move escalates a December inquiry that followed a GAO report showing federal auditors successfully obtained subsidized coverage for fictitious applicants, highlighting <strong>$21 billion in unreconciled tax credits</strong>. With enhanced subsidies expired and fraud concerns dominating Republican talking points, Judiciary Chair Jim Jordan is eyeing potential legislative reforms to the Administrative Procedure Act, which a federal judge cited when blocking Trump's marketplace integrity rules last summer.</p><h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.125em;mso-line-height-alt:1.125em;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:.02em;"><strong>🏥 <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">CMS Promises, Broken.</span></strong></h4><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">CMS dealt a crushing blow to rural primary care by <a href="https://kffhealthnews.org/news/article/cms-mcp-lead-primary-care-model-canceled-rural-health-north-carolina/" rel="nofollow" style="color:#eb0028 !important;">canceling the Making Care Primary program</a> just one year into what was supposed to be a 10-year commitment. <strong>Nearly 700 practices across eight states, with North Carolina leading at 23 clinics, lost promised funding</strong> as part of DOGE's efficiency cuts, saving taxpayers $750 million according to CMS. The Mountain Community Health Partnership had been counting on up to $10 million over the decade to hire staff, build specialist connections, and fund patient transport. The replacement LEAD program will route money through organizations and companies rather than directly to primary care providers, adding bureaucratic layers that Dr. William Hathaway of Mountain Area Health Education Center calls costly and counterproductive. "How is our organization supposed to plan for the future when the future can just go away so quickly?" he asked.</p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;"><strong>More from CMS:</strong> Administrator Mehmet Oz is <strong>reshaping the ACA marketplace for 2027</strong>, <a href="https://subscriber.politicopro.com/article/2026/02/cms-proposes-obamacare-plan-overhaul-00775376" rel="nofollow" style="color:#eb0028 !important;">proposing sweeping changes</a> that expand access to catastrophic plans with $10,600+ deductibles while eliminating standardized plan designs. The rule would allow anyone over 30 who doesn't qualify for premium tax credits to get catastrophic coverage and let insurers offer multi-year terms up to 10 years. It's a calculated response to enrollment dropping to 23 million after enhanced subsidies expired: <strong>if comprehensive coverage is politically unattainable, make bare-bones coverage more accessible</strong>. The regulation also tightens enrollment verification and continues restricting special enrollment periods for low-income applicants, citing Republican fraud concerns. Consumer groups warn the changes prioritize coverage numbers over meaningful financial protection.</p><h4 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.125em;mso-line-height-alt:1.125em;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:.02em;"><strong>💊 <span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">Finally…Reform Finally Passes</span></strong></h4><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">After years of talk, Congress delivered. The <a href="https://www.fiercehealthcare.com/payers/employers-pharmacists-cheer-congress-finally-passes-pbm-reform" rel="nofollow" style="color:#eb0028 !important;">Consolidated Appropriations Act of 2026</a> <strong>includes landmark PBM reforms requiring 100% rebate pass-through to employers, detailed semiannual reporting on drug spending and spread pricing, and restrictions on compensation structures starting in 2028</strong>. The package mandates "any willing pharmacy" network participation and gives CMS authority to define "reasonable and relevant" contract terms with formal dispute resolution. Employers cheered the transparency while independent pharmacies celebrated protection from predatory contracting. The Pharmaceutical Care Management Association's response was notably bitter, calling it "the culmination of a years-long effort by drugmakers to convince Congress that discounts are in fact bad." But the victory comes with limits—it doesn't ban spread pricing outright and applies primarily to Medicare Part D, leaving commercial market reforms for future battles.</p>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.6199999999999997em;mso-line-height-alt:1.6199999999999997em;margin-top:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:-.01em;"><strong>Following the Money</strong></h2><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;"><strong>Fourteen major insurers just </strong><a href="https://www.fiercehealthcare.com/digital-health/payers-sign-pledge-join-cmmi-access-model" rel="nofollow" style="color:#eb0028 !important;"><strong>signed pledges to join CMS's ACCESS model</strong></a><strong>, representing 165 million Americans by 2028</strong>, including UnitedHealthcare, Centene, CVS Health, Cigna, Humana, along with Blues plans from Arkansas to California to North Dakota. The model pays providers for achieving clinical improvements in diabetes, hypertension, chronic pain, and depression through telehealth, wearables, and apps rather than traditional fee-for-service. <br>Applications are due April 1 for the July launch, and the voluntary nature suggests payers see real ROI potential in shifting chronic care management from reactive to tech-driven prevention.</p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">But even as insurers bet big on technology solving healthcare's cost crisis, a parallel battle is erupting over who controls access to the drugs everyone wants. The Trump administration is <a href="https://www.axios.com/2026/02/11/weight-loss-drugs-glp1-big-pharma-trump" rel="nofollow" style="color:#eb0028 !important;"><strong>battling telehealth companies</strong></a><strong> over copycat GLP-1 medications. </strong>The fight underscores the stakes around Trump's TrumpRx platform, which promises Ozempic and Wegovy starting at $199/month versus list prices above $1,000. <br><br><strong>Democrats fired back this week</strong> with a report showing the site often steers patients toward brand names that cost thousands more annually than generics with GoodRx coupons, though Novo's oral Wegovy pill became "the fastest drug launch ever" after FDA approval last month, with Lilly preparing its own oral competitor for Q2.</p><p class="" style="color:inherit;font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;">The cruel irony in all this innovation? It's arriving just as employer coverage becomes increasingly unaffordable for the people who need it most. The <a href="https://www.commonwealthfund.org/blog/2026/is-employer-coverage-affordable-how-states-stack-up" rel="nofollow" style="color:#eb0028 !important;">Commonwealth Fund found</a> that premiums and deductibles now consume 15.6% of median household income in Louisiana and exceed 10% in 19 states, mostly in the South where incomes are lower but healthcare costs aren't.  The premium contribution alone hits the ACA's 8.39% "unaffordable" threshold in five states, led by Louisiana at 10.7%. With 2026 health costs projected to grow at the fastest pace in years, employers are caught between rising medical inflation and workers who can't absorb much more. <br></p>
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      <h2 style="color:inherit;margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.6199999999999997em;mso-line-height-alt:1.6199999999999997em;margin-top:0;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:-.01em;"><strong>And In Case You Missed It…</strong></h2>
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              <div class="section-caption-text" style="position:relative;"><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-top:0;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;color:#313131;">ABIG Founder Dr. Adam Brown explains why he <strong>won't</strong> watch "The Pitt" (<strong>but every hospital administrator should</strong>) in a pointedly candid take on moral injury in emergency medicine from someone who's been there. <a href="https://www.medpagetoday.com/opinion/prescriptionsforabrokensystem/119657" rel="nofollow" style="color:#eb0028 !important;"><strong>Read his piece on MedPageToday.</strong></a></p></div>
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      <div class="section-caption-text" style="position:relative;"><h4 style="margin:1.414em 0 .5em;font-weight:400;line-height:1.25em;font-size:1.125em;mso-line-height-alt:1.125em;margin-top:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;letter-spacing:.02em;color:#313131;"><strong>ABIG Health can give you answers.</strong>&nbsp;</h4><p class="" style="font-size:.9375em;line-height:1.618em;margin:0 0 1.25em 0;font-weight:normal;margin-bottom:0;font-family:Palatino, Palladio, Baskerville, 'Nimbus Roman No9 L', Garamond, 'Century Schoolbook', serif;color:#313131;">Our bespoke market reports offer an overview of key trends, analysis of customer preferences, and a deep dive into industry dynamics. They shed light on crucial information that will spark innovative strategies and help you stay ahead of the curve. Harness these insights to make data-driven decisions that propel your healthcare business towards success — <a href="https://www.abighealth.com/market-report" rel="nofollow" style="color:#eb0028 !important;"><strong><span style="font-size:inherit;font-weight:inherit;line-height:inherit;margin:0;text-decoration:underline;">learn more here</span></strong></a><strong>.</strong></p></div>
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